LUFKIN Industries has released its updated SROD V9.5.0 rod lift design software, aiming to improve well performance and artificial lift efficiency. The new platform allows engineers to import well design data from multiple sources, cutting manual data entry and speeding up evaluations of existing wells. SROD V9.5.0 applies wave equation modeling and automated simulation tools to assess operating conditions such as load, torque and energy usage. A new counterbalance reporting function calculates optimal configurations to boost system efficiency and reduce equipment strain. Designed to help operators spot performance issues in mature wells, the update streamlines workflows and enhances usability, enabling more productive rod lift systems while minimizing energy consumption. With these capabilities, Lufkin positions itself to support the industry’s push toward higher efficiency and lower energy use in artificial lift operations.